![]() When it comes to a carousel post, you can use square, portrait or landscape. Thankfully, we’ve progressed since those limiting times, and we can now upload a full portrait photo or landscape photo as well, which is particularly helpful for professional photography.Īlthough you can upload in square, portrait, and landscape, and they will appear as such in the main feed for users who are scrolling, when it comes to your profile grid they will still be displayed as a square so you must be mindful that Instagram will automatically crop them for your grid. Remember when you could only upload a square photo to Instagram?Īnd you had to have a special app to make that landscape image fit inside a 1:1 aspect ratio? Or you had to go for that thick white border look to make the vertical photo look good? You'll want to maximize image quality, though, in which case you should upload at the maximum resolution, which is what we have advised for each given image size below. The minimum resolution for a single image on Instagram is 600 pixels wide x 600 pixels tall. The minimum size for a video is about 1.37 MB. Instagram is the land of vertical viewing, so it’s best to think in terms of vertical images and vertical video to get the most out of your visuals for Instagram.īefore we start talking about dimensions and aspect ratio, it might be helpful to know that the maximum file size for a video post as well as an image on Instagram is 4 GB. You might be used to seeing 9:16 on Instagram- this is the aspect ratio of a standard smartphone screen and refers to a vertical view that takes up the entire screen. The width comes first and then the height, for example, if we use placeholders x: y X represents the width and Y represents the height. An aspect ratio of 4:5 means that the height is one unit higher than the width. ![]() An aspect ratio of 1:1 refers to a square because the width and the height are both the same measurement (1 unit). You’ll see it used a lot to communicate whether something is a square post a horizontal image, or a landscape image.īefore we dive into the post sizes, especially for those of you who might not be graphic designers, photographers, or filmmakers, let’s clarify: Aspect ratio is the relationship between the width and the height of an image. Okay, let’s talk about aspect ratio for a moment. Whether you’re an influencer, a professional photographer, graphic designer, business owner, artist, or an average Joe sharing your life, the more you know about the platform, the better your experience of it can be. We'll simply clarify the dimensions so you can get the perfect-sized image. We won't be focusing on video requirements in this piece as that's a whole other ball game. ![]() ![]() In the following Instagram size guide, we’ll take you through the optimal sizes for each post type and offer some pro-tips to maximize creativity and quality in each post. Learning how to master the “rules” of Instagram and optimizing your visual communication to fit them can be very satisfying. If you’re not precise about fitting the full image into their specific sizes, you’re at the mercy of awkwardly cut-off images, which is certainly one way to kill a visual.ĭon’t be perturbed by Instagram’s size requirements, though. The thing about all these features, however, is that there isn't just one standard image size on Instagram- there are a few different formats and dimensions, and it's a lot to remember!Īlthough the platform has come a long way since the days of strictly square posts and evolved to be more accommodating of landscape and portrait images, they are still strict about dimensions. This feature-rich platform supports freedom and creativity in how we express visually and engage with others. Instagram’s myriad of features has given creators and regular folks the opportunity to share information and inspiration across a variety of visual mediums. ![]()
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